Affiliates who create display advertising where users are targeted with specific ads based on the products they've already viewed on an advertiser's site, or based on the behaviour of similar users in their user group.

How to partner: Retargeting partners will often need require you to add their ‘pixel’, a small tag or piece of code, onto your site in order to activate their campaign. This is also applicable to ordinary display campaigns for Prospecting

Place in the Marketing Funnel: Brand awareness and exploration stage