Creating a Product Feed might sound technical, but don't worry! We'll guide you through it step by step. A Product Feed is simply a way to share your product information like names, prices, and images with us in a single, organized file.
Here's how to create a Product Feed:
- Manual Generation: If you prefer to manually create your feed, you'll need to host a data file - ideally an XML data file, as these are easier to edit if there's a problem. The file should be hosted on your store's domain and accessible through a URL. Your feed should include mandatory details such as the Product ID, Product Name, Image URL, Category, Price, Product URL, and Description. Make sure to fill out all fields, even those that aren't required, and for CSV data file make user to enclose text fields within "quotes" for proper formatting.
After creating the feed, share the URL with us at growsupport@tradedoubler.com instead of sending the document itself. Make sure to check for any 'unmapped categories' and confirm that the feed listing in the Ads Manager displays the correct number of products.
For those using WooCommerce, PrestaShop or Shopify, your Product Feeds are automatically created. However, if you encounter issues, here are alternative methods:
- WooCommerce: If you're using WooCommerce, the Product Feed PRO for WooCommerce plug-in is a great tool. This plugin lets you create product feeds in XML format, ready for use on platforms like Google Merchant Center and Google Shopping.
- PrestaShop: PrestaShop provides several modules for creating a product feed. We recommend the following app to generate the feed: Products Feed: Catalogue & Shop for Facebook & Insta. It allows you to create product feeds in different formats, like XML, CSV, and TXT, which you can share across various sales channels for increased product exposure.
- Shopify: MultiFeeds and Flexify are suitable apps for Shopify. It that allows you to create product feeds for sales channels like Facebook, Instagram, Google Shopping, and more.
Don't hesitate to reach out to our Grow support team if you have any questions or need further assistance.